Tom HIND

Head of Photography | BBC

Before joining BBC Worldwide as Head of Photography Tom worked at Getty Images for 11 years as Senior Director, Creative. Prior to that role he spent 7 years as Art Buyer, then Head of Art Buying for Agency RAPP. He studied photography at the University of Kent and the Sorbonne Nouvelle, Paris.

questionnaire

What was your very first job?

Selling aerial photography door to door on the East Coast of the US – brutal introduction to the world of commerce!

Please describe, in your own words, what your job is and what work it entails.

I oversee the photography team at BBC Worldwide; we’re part of the creative team working on the creation, delivery & management of photography which promotes and publicizes BBC programmes.

How did you discover that the creative world was right for you? Was there a time in your life that you credit to this discovery? What was there train of events that brought you to where you are today?

When I was a kid my bedroom walls were plastered with photography and it has always fascinated me – what makes one photograph go viral or another art?  This has been a big motivator & led me to work with some incredibly talented colleagues & artists   

In your constantly growing and expanding industry, how do you find inspiration to keep your work fresh, innovative and relevant?

To collaborate on commissioning photography I think it's important to experiment and to look in less obvious areas for direction & talent. You have to be aware of them, but following trends doesn’t always lead to break-through work!

If you had to pick one piece of work or project that you are most proud of, more for the creative work and innovation it required, rather than its recognition or industry “success,” what would it be?

Some of the unrecognised areas I’m most proud of are innovations in process or approach. They can make a big difference, and this type of creativity inspires me as much as any other.

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