As the Founder & Owner of Lighthouse, a marketing consultancy specialized in brand strategy and identity in the luxury and fashion sectors, Yves brings a wealth of experience and deep understanding of how to bring brand essence to life. Having worked on both the client side (Vittel, J&J, Estee Lauder) and the agency side (Grey Interactive, Publicis Worldwide), Yves offers clients a rare combination of business, marketing and communications expertise. He is a regular contributor to the Harvard Business Review and Influencia on branding and strategy. Yves holds an MBA from the Kellogg School of Management (Northwestern University) where he teaches Marketing Luxury. He is also to teach Marketing Luxury at ISB - Indian School of Business in its MBA program (ranked #1 in India, #5 in Asia). He is the author of Le luxe demain, published by Dunod (Hachette Group) in 2019 as well as “The Luxury Empire” to be published in February 2022. A logical continuation of the first book, it focuses on the future of luxury post-Covid, and the major transformations to come. He is also acting as Global Ambassador for the influential community Summit, which “builds communities and places that catalyze entrepreneurship, creative achievement, and global change to create a more joyful world”. Since 2014, he is one of advisory board member of KREWE, a New Orleans-based and culturally inspired independent eyewear company celebrating individual style with modern, iconic frames.