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Stéphane EMERY
Sr Brand Director | PERNOD RICARD
If I have to summarize myself in one sentence: “the more you know, the less you need!”
Learning, discovering, sharing, opening up to others… In my 27-year career at Pernod Ricard, that’s what keeps me going.
Rich pro experience in the commercial universe live to consumer (On and Off trade) and more recently (since 2017) turned on the notion of experiences of successful brands with our target core consumers.
questionnaire
1. What was your very first job?
Gardener!!! The time of a summer to pay for my holidays…
2. Please describe, in your own words, what your job is and what it is.
Deploy brand experiences online with our core target consumers.
3. How did you discover that the creative world was right for you? Is there a moment in your life that you attribute to this discovery? Has there been a series of events that have brought you to where you are today?
To create is to travel!
4. In your growing and expanding industry, how do you find inspiration to keep your work fresh, innovative and relevant?
Through curiosity and openness to others!
5. If you were to choose a work or project that you are most proud of, more for creative work and innovation rather than for its recognition or success in the industry, what would it be?
The revival of the Lillet brand, so French, so trendy
6. What creative disciplines do you command the most and are most interested in and why? What are the disciplines that interest you most at CONNECTIONS? (photo, film, production, social, experiential, vr, cgi, animation, etc.)
Photo/experential
