Expert in fashion, style and events, passionately and fiercely touches everything, Nadège Winter is precursor of the 360° generation. Former communications director of the Palais de Tokyo and the concept store colette (Paris), she founded in 2008 her agency NWA, Nadège Winter Agency. It thus offers fashion, luxury and prêt-porter brands, as well as lifestyle brands, its global expertise in branding, identity, event, digital and product creation. Inspired by trends to reinforce her intuitions of comlmunication and creation, she knows how to navigate in the heart of a large Parisian network.
Each project involves the establishment of a new and polymorphous 360° structure. NWA has the ability to extend its board by proposing multi-purpose team constitutions consisting of experts providing strategy planning, digital and CM expertise, graphic design, fixed and animated image production, event production, pop up store...
In addition to its brand advisory missions (Hermès, Cartier, Burberry, Nike, H&M, Minelli, Livy, Petit-Bateau, Kenzo, Kiko, Belevedere, L'Oréal, Standdard House, Sensee, etc.), it inititates and produces his own stories. In 2008 shes co-organizes the Big Music Festival in Biarritz for 8 years (100,000 visitors). At the sale time she organizes the Parisian seasonal event BrunchBazar bringing together over 10,000 people for a week at the Palais de Tokyo, then launches her own fashion brand AmishBoyish in collaboration with graphic designer Dyane de Serigny. For one year, associated with Delphine de Canecaude, she launched the new collaborative and community media TwentyMagazine.fr, a rendez-vous both digital and events, platform for expression of talents of the new generation called millennials. Whenever she is, Nadège Winter has an eye on those who create the trend and energy.