As the Founder & Ownerof Lighthouse, specialized in brand strategy and identity in the luxury and fashion sectors, Yves brings a wealth of experience and deep understanding of how to bring brand essence to life. Having worked on both the client side (Vittel, J&J, Estee Lauder) and the agency side (Grey Interactive, Publicis Worldwide), Yves offers clients a rare combination of business, marketing and communications expertise.
Since 2014, he is one of the advisory board members of KREWE, a New Orleans-based and culturally inspired independent eyewear company celebrating individual style with modern, iconic frames. He is also acting as Global Ambassador for the influential community Summit, which “builds communities and places that catalyze entrepreneurship, creative achievement, and global change to create a more joyful world”.
He is a regular contributor to the Harvard Business Review and Influencia on branding and strategy. Yves holds an MBA from the Kellogg School of Management (Northwestern University).