At the age of 16, Patrick started as an apprentice at a print company, hungry and ready to learn. Not only did he build a solid technical foundation, but his creative skills also started to ascend. From there, he ventured into the world of entrepreneurship and freelance art direction. Looking for a new challenge, he started working at G-Star RAW in 2012. During his tenure, he’s helped shape the brand into a global powerhouse, winning several awards along the way, including a Cannes Lion and two D&AD pencils. Patrick is a diehard Ajax fan and a new father to his daughter, Liv.