Lu’s career started in advertising which led her to become a Fashion Stylist, styling and producing shoots within fashion, music, editorial and advertising. She was lured back to agency life by, at the time, emerging independent shop Brothers and Sisters. Lu successfully established the Art Buying offering at Brothers and Sisters, later producing integrated campaigns.
Lu has been at Iris for the past 5 years as Head of Art & Photographic. She oversees & produces Photographic/Illustration and Integrated Campaign Content (stills & motion) Commissioning & Production throughout the London agency - offering Art Buying and Production support to the entire Iris global network.