Andrew has spent his marketing career on both the agency and brand side as a strategic and creative leader. Over the past 2+ years as Director, Creative at IMAX, Andrew has focused on building IMAX’s award-winning global in-house Creative team into what it is today – IMAX Creative – named “2019 Brand Team of the Year” by Creativepool and winning “2019 Best Documentary Marketing Campaign” by GSCA . He and his team play a key role within the Global Marketing organization helping bring customers closer to the IMAX brand through powerful and purposeful creative. He and his team’s work spans across every customer creative touch-point from launching global brand campaigns, developing design systems and branding through to launching Hollywood film campaigns, product lines and new global business initiatives and everything in-between.
Prior to joining IMAX, Andrew spent 7 years helping build The Sheppard, an Integrated Creative Marketing Agency based in Los Angeles. While at The Sheppard, he oversaw the Projects and Creative teams across all brand accounts and helped expand the agency’s diverse roster of clients across Automotive, Attractions, Real Estate, Entertainment, Fashion, F&B, Philanthropy and Nutrition. His main focus was developing strategic marketing solutions to help drive business revenues for the agency’s clients and bringing those solutions to life through creative. He’s launched attractions including OUE Skyspace Los Angeles, developed environmental design systems for Guy Fieri’s Restaurants and rolled out Product Launches for Simmons Bedding.