KING OF BEARD

King of Beard, its a project completely studied and produced locally in ABC Milan in partnership with Peruzzo editore a big editor in Italy.  The purpose was creating a book for selling about the rediscovered world of barbers.  We have started from the original idea of creating a storytelling around this old craft rediscovered through new trends.

In the project has been involved all different department of ABC form creative to photographer, production designer and print production.