Diego DUPRAT

What was your very first job?
My very first job was as seller at a motorcycles dealership.
My very first job in advertising was delivering Betas to TV Studios hahaha.

Please describe, in your own words, what your job is and what work it entails.
My job is to get the best of each client´s brief and deliver mind blowing ideas. And when there´s no brief, my job is to find opportunities to deliver communication solutions to the brands that trust my work.

How did you discover that the creative world was right for you? Was there a time in your life that you credit to this discovery? Was there a train of events that brought you where you are today?
My great grand father was a media guy. Founder of Buenos Aires National Radio. My grandmother was a radio ad woman in the 60´s and she sparked in me the love for advertising. 

In your constantly growing and expanding industry, how do you find inspiration to keep your work fresh, innovative and relevant?
Inspiration is everywhere. Life it self inspires me constantly. 

If you had to pick one piece of work or project that you are most proud of, more for the creative work and innovation rather than its recognition or industry "success," what would it be?
I´m blessed as the writer of one of the most popular ads ever in Argentina which became a popular icon. It´s the Telekino “Egg”. And it was awarded with de Grand Effie Argentina because of it success.

Which creative disciplines do you commission most, and are most interested in seeing more of and why? Which of these disciplines are you most interested in seeing at CONNECTIONS? (ie photo, film, production, social, experiential, vr, cgi, animation etc)
I think all of this are important to portray in a festival. But the ones I enjoy most are film, social and experiential.