As Vice President, Global Creative Marketing at IMAX, Andrew has focused on building IMAX’s award-winning global in-house creative team into what it is today – IMAX Creative – named “2019 Brand Team of the Year” by Creativepool and awarded “2019 Best Documentary Marketing Campaign” by GSCA.
IMAX Creative plays a key role within the Global Marketing organization placing customers at the heart of creative strategy to bring them closer to IMAX, the only global platform for theatrical blockbusters.
He and his team’s work span across every customer creative touchpoint from launching global brand campaigns, developing design systems and branding through to launching original content, documentaries, Hollywood film campaigns, product lines and new business initiatives.
Prior to joining IMAX, Andrew spent 7 years helping build The Sheppard, an Integrated Creative Marketing Agency based in Los Angeles, launching attractions including OUE Skyspace Los Angeles, developing environmental design systems for Guy Fieri’s Restaurants across U.S. Live Nation venues and rolling out Product Launches for Simmons Bedding.
While at The Sheppard, he oversaw the Projects and Creative teams across all brand accounts and helped expand the agency’s diverse roster of clients. His main focus was developing strategic marketing solutions to drive business revenues for the agency’s clients and bringing those solutions to life through creative.