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Jacques PENSE
Executive Creative Director | THJNK
Jacques Pense is Executive Creative Director in charge of digital projects and integrated campaigns at THJNK Hamburg. Previously, he worked for agencies such as BBDO, BBDO Interone, Razorfish and Jung von Matt. The work on prestigious accounts over the last 20 years has been honored at Cannes Lions, Clio, One Show, D&AD and Art Directors Club – to name just a few. He served as a judge at leading creative award shows such as the New York Festivals, German Advertising Film Award or the Art Directors Club Germany. Since 2011 he has been a member of the Art Directors Club Germany and D&AD.
questionnaire
What was your very first job? What does it feel like to look back at it now?
Paperboy
Please describe, in your own words, what your current job is and what work it entails?
To innovate and to great good ad campaigns
How did you discover that the creative world is right for you? Was there a time in your life that you credit to this discovery? Which train of events did bring you to where you are today?
After I watched the movie E.T.
In your constantly growing and expanding industry, how and where do you usually find inspiration to keep your work fresh, innovative and relevant?
Less work. Mork trips.
If you had to pick one piece of work or project that you are most proud of, especially for the creative work and innovation it required rather than its recognition or industry success, what would it be?
The PR stunt „flyvertising“ for Eichborn. It was a great coup such as seen in the movie „Ocean’s Eleven“.
