Aude is a luxury strategy consultant with over 15 years of experience building and growing international premium and luxury brands globally and locally (Remy Martin, Piper-Heidsieck, Louis XIII Cognac, Veuve Clicquot, Glenfiddich, The Balvenie & Hendrick’s).She worked in Paris & New York City and is now based in London. By working with brands strongly rooted in the Asian region she comes with a truly global luxury mindset and culture.
Last year, she created the Women in Luxury network, aimed at developing a strong community of women sharing, supporting and lifting each other in the industry, and willing to make the luxury corporate workplace a more diverse & inclusive environment.
In March 2021, she decided to create GLOW UP [ Luxury Brand Lab ] – an agile, forward-thinking, luxury strategy consultancy, focused on post-pandemic new luxury. Her mission? Helping premium and luxury brands grow whilst staying true to their voice & values, bringing to life their stories, and delivering a flawless, genuine, unique and culturally-relevant customer experience in the context of a new, post-pandemic Luxury world.