Fabio TEODORI

Executive Creative Director | FCB

With more than 15 years of experience in advertising, Fabio is the Executive Creative Director of FCB Milan, the agency he joined in September 2013. He built his career in leading different international agencies, ranging from digital to traditional advertising field.
He is passionate about photography, basketball and sportfishing, he is also a univesity teacher and coordinator. During his career, he has won many National and International awards, including the Cannes Lion.
One day he also blocked Kobe Briant during a training match.

questionnaire

1. What was your very first job? 
It was in Milan as a graphic designer in a small but very crafted ideas agency. I really learned lots of the secret I am using today, following a handmade process.

2. Please describe, in your own words, what your job is and what work it entails. 
At FCB we create never finished ideas. I am in charge of the creative dept, leading a group of clients, some of them with an international impact.

3. How did you discover that the creative world was right for you? Was there a time in your life that you credit to this discovery? What was there train of events that brought you to where you are today? 
I was a child. I was having a basketball training session and during the preparation match I blocked a shot coming from a small skinny boy. He was Kobe. 
Yes, that time I discover that nothing is impossible and advertising is the only field that can tell this truth in the best way.

4. In your constantly growing and expanding industry, how do you find inspiration to keep your work fresh, innovative and relevant? 
I always said to people that there is no process to search for ideas, but the find you. 
We just need to keep the door open, going out and having experiences that have nothing to do with advertising.

5. If you had to pick one piece of work or project that you are most proud of, more for the creative work and innovation it required, rather than its recognition or industry “success,” what would it be?
It is the OwnBoardMagazine (https://www.youtube.com/watch?v=fMyKwh_2FLY ), the idea that increase FCB awareness here in Italy and help the agency business growth and reputation.

jury

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Head of Gbl Brand Comm. | MASERATI
International Brand Image Sr. Mgr | POMELLATO
Global Communication Manager | MOLESKINE
Head of Brand & Trading Communication | SKY
WW Omnichannel Retail Dir. | MAISON MARGIELA
Creative Director | DUDE
Media Marketing Manager | BORBONESE
Global PR Manager | PHILIPP PLEIN
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Executive Creative Director | PUBLICIS
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Creative Dir. | VICE Fashion & Luxury Group Italy
Communication Director | CARTIER
Founder & Dir. | FASHION FILM FESTIVAL
Co-Founder | THE KEY CREATIVE COMPANY
Co-Founder & Chief of Innovation | THE BIG NOW
Art Direction Brand Specialist | BULGARI
Communication Director | ADIDAS
Dir. of Media & Production | ETRO
Head of Advertising | ENI gas e luce
Creative Director | CUCCO
Head of Mktg & Comm. | PRIVALIA GROUP
Group Chief Marketing Officer | BARILLA
Creative Director | SARTORIA
Head of Digital, Mktg & Retail | NYX - L'ORÉAL
WW Comm. & Marketing Dir. | GILMAR
Design Curator & Journalist
Head of PR & Communication | YOOX
Founder & CD | STUDIO FALAVIGNA
President | BRANDCOT
WW Visual Design Manager | BULGARI
Art Director | CONDÉ NAST ITALY
Creative Director & Partner | M&C SAATCHI
Senior Print Designer | EMILIO PUCCI
Global Digital CD | PUBLICIS ITALY
Global Creative Director | SAATCHI & SAATCHI
External Communication Mganager | IKEA
Head of Communication | VHERNIER
Founder & Creative Director | MACSIOTTI
Board Member | ADCI
CD & Visual | NAPAPIJRI, VF CORPORATION
Communication Director | FAY
Creative Director
Creative Digital Project | DSQUARED2
Executive Creative Director | ARMANDO TESTA
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Global Head of Content & Media | DIESEL
Mktg Mgr | ICR Cosmetics & Founder LABSOLUE
Global Head of Creative Production | DIESEL
Mktg & Prod. Dir. | FERRAGAMO PARFUMS
Exec. Digital CD | ROBILANT ASSOCIATI
WW Image Production Sr Mgr | ETRO
Communication Lead | MICROSOFT ITALY
CEO/Creative Partner | AUGE HQ
Head of Social Media | ELISABETTA FRANCHI
Head of Mktg & Comm. | FABIANA FILIPPI
General Mgr Italy & Greece | COTY PRO. BEAUTY
Head | MEDIACOM ITALY
Global Communication Director | HOGAN
Creative Production Director | WE ARE SOCIAL
Creative Director | DUDE
Media & Digital Comm. Mgr | ROBERTO CAVALLI
Exec. Creative Dir. | YOUNG & RUBICAM
WW Head of Digital | VERSACE
WW Head of Digital & CRM | ILLYCAFFE
Creative Director | RUINI STUDIO
Head of Strategic Innovation - SVP | PIAGGIO
Brand Manager | BEIERSDORF
Head of Communication & Digital Mktg | ASPESI
Head of Marketing & Communication | AGNONA
Head of Digital & Content EMEA | ALFA ROMEO
Digital & Content Mgr | PAULA CADEMARTORI
Chief Marketing Operations | TRUSSARDI
Sr. Brand Marketing Mgr | VF CORPORATION
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Sr. Art Director | YOOX
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Advertising & Comm. Mgr | BASICNET
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Group Creative Director | FCB
Marketing Creative Director | BOTTEGA VENETA
Creative Director | LUXOTTICA
Chief Digital Officer | ETRO
Image Production Manager | TOD'S
CEE Content Lead | COCA-COLA
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